JOB PROFILE

What Is a Customer Service Advisor?

IN THIS JOB PROFILE

You Will Learn.

  • What is a Customer Service Advisor?
  • What are the responsibilities of a Customer Service Advisor? 
  • What qualifications does a Customer Service Advisor need?
  • What is the average salary of a Customer Service Advisor?
  • Who employs a Customer Service Advisor?
  • What skills does a Customer Service Advisor need?
  • Where the latest Customer Service Advisor jobs are how to apply for them.
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What Is a Customer Service Advisor?

A Customer Service Advisor is a frontline professional responsible for providing assistance, guidance, and support to customers. Their primary role is to address customer inquiries, resolve issues, and ensure a positive and satisfying customer experience. 

This typically involves responding to customer inquiries via various communication channels, such as phone, email, or chat, and assisting with product or service-related questions, account inquiries, billing concerns, and troubleshooting problems.

What Are the Responsibilities of a Customer Service Advisor?

A Customer Service Advisor serves as a crucial link between a company and its customers, tasked with ensuring a positive and seamless customer experience. Their responsibilities span a wide spectrum of duties, starting with promptly responding to customer inquiries via diverse communication channels.

They are the front line in issue resolution, adept at identifying and efficiently addressing customer concerns, whether related to products, services, billing, or account management. To excel in this role, Customer Service Advisors maintain a comprehensive understanding of the company's offerings, allowing them to provide accurate information and guidance to customers. 

They also play a pivotal role in managing customer accounts, assisting with tasks like account setup, changes, and troubleshooting. In cases involving orders, Customer Service Advisors facilitate order placement, tracking, and modifications, ensuring precision and timeliness. 

Furthermore, they excel in complaint handling, employing empathy and problem-solving skills to transform challenging situations into opportunities for customer satisfaction. These professionals are a cornerstone of customer-centric businesses, contributing significantly to customer loyalty and the overall success of the organisation.


While working as a Customer Service Advisor, you will be required to: 

  • Respond to customer inquiries and requests via various communication channels, such as phone, email, chat, or in-person interactions.
  • Identify and effectively address customer issues, including product or service complaints, billing discrepancies, or technical problems, in a timely and efficient manner
  • Maintain a comprehensive understanding of the company's products or services to assist customers with accurate information, recommendations, and solutions.
  • Assist customers with account-related tasks, such as account setup, updates, or troubleshooting account issues.
  • Handle customer orders, including order placement, tracking, modifications, and ensuring order accuracy and timely delivery.
  • Manage and resolve customer complaints and concerns with empathy and professionalism, striving to turn challenging situations into opportunities for customer satisfaction.

Frequently Asked Questions

In the UK, a Customer Service Advisor typically does not require specific formal qualifications beyond a high school diploma or equivalent. Instead, the emphasis is often placed on practical skills and personal qualities.

On-the-job training is often provided to ensure that advisors can deliver exceptional customer service and contribute to overall customer satisfaction.

On average, Customer Service Advisors in the UK can expect to earn a salary ranging from £18,000 to £30,000 per year.

However, this can vary depending on factors such as location, experience, and the specific industry or company.

The majority of Customer Service Advisor jobs in the UK are found across a broad spectrum of industries and sectors including retail businesses, e-commerce companies, financial institutions, telecommunications providers, healthcare facilities, call centres, and government agencies.

What Skills Does a Customer Service Advisor Need?

Customer Service Advisors need exceptional communication skills, encompassing both verbal and written proficiency, as they are the primary point of contact for customers seeking assistance. 

Active listening skills are crucial for understanding customer needs and concerns accurately. Moreover, empathy and patience are key qualities, particularly when dealing with frustrated or upset customers, as they help in building rapport and diffusing tense situations. Effective problem-solving abilities empower Customer Service Advisors to address customer issues efficiently, while adaptability is essential for handling a wide range of inquiries from diverse customers.

Strong organisational skills ensure that customer records and inquiries are managed effectively and that responses are provided promptly.

 Technical proficiency, especially with customer relationship management (CRM) software and various communication tools, aids in delivering timely and accurate assistance. 

Conflict resolution skills are indispensable for managing challenging interactions, and maintaining a positive and professional attitude contributes to a pleasant customer experience. 

Lastly, a deep understanding of the company's products or services enables them to provide accurate information and effective solutions to customer inquiries. These skills collectively empower Customer Service Advisors to deliver exceptional service, resolve issues effectively, and cultivate lasting customer relationships, thereby enhancing overall customer satisfaction and loyalty.


Key skills of a Customer Service Advisor include: 

  • Communication - Effective verbal and written communication.
  • Active listening - Attentive listening to understand customer concerns.
  • Empathy - Demonstrating understanding and compassion for customer issues.
  • Patience - Maintaining composure and patience, especially in challenging situations.
  • Problem solving - Ability to identify and address customer problems.
  • Adaptability - Flexibility in handling diverse customer inquiries.
  • Organisation - Managing customer records and inquiries efficiently.
  • Technical proficiency - Familiarity with CRM software and communication tools.
  • Conflict resolution - Skills for managing and resolving customer conflicts.
  • Positive attitude - Maintaining a positive and professional demeanour.
  • Product/service knowledge - In-depth knowledge of the company's offerings.

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